Role of Hospital Consultants in Mumbai Healthcare Industry

We often hear people saying that Mumbai has surplus opportunities and facilities for education, employment, good housing etc. But in reality, due to the increasing population of this city, these facilities are not enough and there is always a requirement for more.

Talking about the healthcare scenario in Mumbai, earlier there were only major public and trust-run hospitals. The entrance of corporate players besides the other “for profit” hospitals in this industry caused a drastic change in the healthcare sector. They established super-specialty hospitals and also took over management of a few hospitals struggling with both operational as well as financial performance. Many of these hospitals, especially in metros such as Mumbai, have common primary and secondary drainage areas thus making the competition between these private players fierce.

In order to tackle this, hospitals concentrate greatly on strategizing ways in which they can maintain and increase their foothold in the market. One such way is to empanel or associate with hospital consultants who know the healthcare market, having worked with several hospitals and who could assess and advise on newer, innovative ways in addressing this issue. After all, improving hospital performance is based on several factors from infrastructure, medical technology, staffing, processes, quality of care, etc. Hospital managers often hesitate to make this move, shying away from seeking external viewpoints for fear of being proven wrong in some of their decision-making processes resulting in poor outcomes.
Here are a few ways in which a hospital consultant in Mumbai can help your hospital.

 

  1. Hospital consultants provide an outside perspective. Having known and analyzed the market, they would provide optimum solutions to increase performance by focussing on certain niche areas along with a demand for a particular service that is identified as the need of the hour. It is essential to understand that the top and bottom line do not hinge on the revenue stream alone. Cost optimization is equally essential for a healthy financial outcome. A hospital consultant is qualified to perform such an analysis so as to optimally reduce your hospital’s expenditure. The stakes are always high in the healthcare industry and errors of judgement can negatively impact a hospital’s brand. Keeping this in mind, the hospital consultants design ways to streamline your marketing strategies and many a time increase your drainage area by adding innovative services e.g. medical tourism.
  2. These days, patient perspective of good health services goes beyond diagnosis and treatment. They shop around before opting for a particular doctor and hospital. Quality of care needs to begin right from the reception counter through the discharge of the patient. A hospital consultant assists in developing both essential and desirable methods to improve patient experience.
  3. Companies have ventured into the healthcare sector to improve hospital operations and quality of healthcare delivery bringing by offering advancements in technology, automation and now AI. Hospital consultants can assist you in choosing the best technology suited to your hospital. There are several digitization and cloud storing, online consulting, and appointment scheduling services that such consultants are familiar with, which they can recommend to hospitals, so as to be able to offer the ‘high tech’ advantage in healthcare delivery, thus enhancing patient experience.
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It is essential to understand that seeking an external viewpoint from experienced hospital consultants only adds value to your outcomes. For example, before a professionally managed organisation enacts a policy or plan, it seeks opinions from not just internal stakeholders but also external professional consultants. This provides a 360-degree view of what the company wishes to understand better and implement. It is imperative that the hospital industry too adopts this approach to be able to implement holistically tested policies and plans for optimum efficiencies.